Huawei’s Mate 20 Pro has set a new record for pre-orders in Europe : Over the years, Huawei has often been accused of simply copying its competitors. This year, though, the company has finally begun to carve out its own look with a focus on triple-camera setups and the introduction of gradient finishes. And, from the look of things, this strategy is paying off.

Less than a week after Huawei Mate 20 Pro shipments commenced, the Chinese company has announced that the device has broken its pre-order record by 40% in Western Europe. Previously, the record was held by the P20 Pro which itself launched earlier this year and sold a whopping 316% more units than the P10 Plus it succeeded.
While the Mate 20 Pro does retail at a significantly higher price than previous Huawei devices, the smartphone’s initial popularity likely has something to do with the pre-order promotions that were associated with it. After all, in Western Europe, the company was offering customers a free Huawei Watch GT with their purchase. Additionally, certain markets also had the chance of receiving a free wireless charger with the smartphone and watch.
Unfortunately, the company has not yet announced sales figures for the device. However, its initial demand does suggest Mate 20 series shipments will be above those of the P20 and P20 Pro, which took just three months to sell six million combined units.


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